Jasmine Merinsky is a Toronto-based hair and makeup artist known for creating beauty that is instinctive, bold, and quietly subversive. Drawing inspiration from the natural world, fashion history, and evolving global beauty ideals, her work blends refined technique with an untamed edge.
Working across fashion, beauty, and commercial projects internationally, Jasmine has collaborated with brands including Apple, Nike, SSENSE, Mejuri, Knix, Oribe, L’Oréal Paris, and EADEM. Her work has appeared in publications such as ELLE Canada, FASHION Magazine, Harper’s Bazaar Vietnam, and Models.com. Celebrities include Naomi Osaka, Kaytranada, Jordan Alexander, and Miguel.
Her aesthetic is defined by memorable beauty that feels modern, expressive, and deeply individual.
