Born in the UK, Georgia Groom moved to Canada in '95.
She first cut her teeth in a tailor's shop, swiftly taking the knowledge she accrued there, along with her own innate style, to develop her core skills. Her steadfast professionalism and an instinctive knowledge of the foundations of fashion styling grew into a flourishing career.
Next, she dove into the world of image making, steadily amassing an impressive resume of clients including Mejuri, Marshalls, Zara, Canada Goose, Simons, The Bay, 19/99 Beauty, and The Globe and Mail.
Always seeking out the next challenge, Groom's creativity flows effortlessly on both intimate, and larger-than-life-set environments. A specialist in collaboration, she's well known for her on-set managerial style in both print advertising & television commercials.
Her stamp of individuality can best be highlighted by a collaboration with Jorian Charlton that culminated in a stunning billboard at Canada's busiest intersection. Generous and committed to growth, Groom shares her experience and knowledge of trends and fashion history with her colleagues, especially the next generation breaking into the business.
